The New RIDI Brand World

03/25/2025

Our new corporate design is more than just a visual update – it’s a clear expression of our vision for the future.

Change, Light & Solutions

Our new brand identity reflects the values that define us: clarity, openness, and trust. It represents our mindset as a modern, agile company that focuses on what truly matters – clear messaging, streamlined design, and a consistent visual presence.

Unified Brand Identity

By merging all sub-brands under the RIDI umbrella, we’ve created a cohesive and powerful brand world. This clear structure enhances recognition and ensures a consistent presence in the market. A strong identity builds authenticity and trust with our customers.

Transparency and Customer Focus

Our new design conveys reliability and provides orientation in a dynamic, often complex world. It stands for a forward-thinking, trustworthy partnership and highlights our role as a reliable partner who always puts customers’ needs first.

Lighting in the Spotlight

Iconic and Distinctive
Our visual language focuses on striking, iconic imagery that highlights light and quality. Dark backgrounds create strong visual contrast and draw attention to detail – reflecting a modern, high-end aesthetic.