Spectral becomes RIDI – One Brand, One Vision
The Spectral product portfolio is being fully integrated into the RIDI brand. This creates a unified brand world that combines design and technology under a strong name. This realignment ensures greater clarity, a consistent market presence, and a seamless brand experience for our customers.
The high-quality design luminaires from Spectral will be retained and will enrich the RIDI portfolio in the future.
This integration is also reflected in our new corporate design: clarity, openness, and trust are at the forefront. Our new appearance is not just a visual update but also a clear commitment to our vision for the future. Iconic and concise – our imagery focuses on strong, expressive motifs that highlight light and quality.
Dark backgrounds create a striking visual impact and emphasize details to convey a modern, high-quality aesthetic. This change is more than a redesign – it represents a strategic advancement and the forward-looking positioning of RIDI as a leading provider of lighting solutions.
